Why Wool? - An ancient fabric for modern-day solutions.

Why Wool? Consumers are becoming more concerned with the materials behind the product they are purchasing. Sustainable clothing and conscious consumerism empowers individuals to buy responsibly.  Sustainable textiles are one of the leading ways to transition to slow fashion. Knowing the benefits of your fabric and its impact on the planet can reduce waste, encourage brands to produce with purpose, and increase the lifecycle of any product. One of the oldest fabrics still deems to stand the test of time - wool. Wool is biodegradable, can be produced organically, and is exceptionally renewable. It is not only sustainable, but it is durable and dependable. Wool has natural wind and water repellency, it cleans itself with its microfibers, and it is...

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5 Easy Ways To Live Sustainably

1) Eat Locally   When most individuals think about sustainability, their minds mostly focus on plastic. Although plastic waste is a large part of sustainability and waste production, it is essential to be aware that eating locally is as, if not, more important. Eating locally and seasonally is a great way to lessen your carbon footprint from food shipments and global imports. Your purchase power also supports local farmers rather than large scale corporations that are degrading soil health. Buy organic food whenever possible; it may cost a little more, but it keeps harmful pesticides out of our land and water, protecting farm workers, wildlife, and your family.   2) Purchase Fair Trade Products    If you are going to...

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     HOMETOWN                           RESIDES                            SOCIAL  Cardiff, California                     Oahu, Hawaii                     @mayaaharrison Summary  Maya Harrison is a writer, surfer, and enthusiastic environmentalist. When she is not in the water, she either has her hands in the soil or is working on her next poetry collection. With her roots in Cardiff, California her heart will always be in the ocean and protecting our blue playground.  What is your mission statement?  My mission statement is to connect people to the earth...

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Conscious Consumerism and Your Purchase Power

  There is power in our purchase. The first step to becoming a conscious consumer is declaring the awareness that the way we spend our profit aligns with our ethical consumption, regardless of exterior motifs of affordability, convenience, or trends.   So what should conscious consumers be aware of before they make their next purchase?  Externalities  There are three externalities that conscious consumers should be aware of:   1) Human time and labor  2) Environmental damage 3) Quality of product  1) Human time and labor  According to the non-profit Remake, 75 million people are making our clothes today, and young women between 18 and 24 make up 80 percent of apparel workers. These factory workers suffer grueling hours to survive. A 2018...

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A Revolution

Have you ever thought of the effort that goes into designing, stitching and producing clothes that we so frivolously purchase? On average a sweatshop worker that produces clothes for high end brands earns only $202 per month. Keeping the current situation in mind and the excessive capitalism being practiced today, some fashion designers haven take steps forward and introduced something that just might put an end to the crazy world of fast fashion by introducing "slow fashion." Slow fashion is basically a revolution, a movement, a differential ideology that promotes creation of products which weigh full on the scales of both longevity and quality. It encourages the use of products, for example clothes, until they wear out. The slow fashion...

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